Thoughts on JV Alert Live In (Not) Las Vegas
Hey folks,
If you’ve been following me on twitter you know that I spent the weekend down in Las Vegas at Ken Mcarthur’s JV Alert Live Seminar . . .
Or, well, I spent the weekend near Las Vegas anyway.
For some reason or other Ken decided to have the seminar at the Montelago Village Resort and Casino . . . which is a weird and worrisome not-quite-a-ghost-town-but-close megaresort about 17 miles from the Las Vegas strip.
The place is downright creepy . . . and would probably be a great setting for a zombie movie.
On the upside, the resort has a man-made lake and is within spitting distance of Celine Dion’s house.
On the downside, the Montelago is suffering a slow and depressing death and is 17 MILES FROM THE STRIP. (Oh grand vision of Las Vegas, why must you tempt me so.)
As for the Seminar itself, I’d give it an A- for networking and a solid C for actual content and value. I met some amazing people in my 4 days at the Montelago, solidified some existing relationships and cooked up quite a few evil schemes that will pay off in the future.
But I didn’t learn a thing.
One by one the speakers clambered up onto the stage, told their life stories and launched into a pitch without delivering anything close to actual value.
Maybe I’ve been spoiled by Eben Pagan, but these days I expect to actually get some value for my hard earned cash.
Even Joe Sugarman, who I was greatly looking forward to meeting, completely failed to deliver. His talk was titled something like “How To Improve Your Copy In 3 Easy Steps” but he spent 2 hours talking about Batman Credit cards and failed ads and then tried to sell us skin cream.
It was surreal.
I still love the whole JV Alert crowd. They’re all warm, passionate people and I consider many of them to be good friends, but if you’re going to go, go for the networking and skip the pitchfest in the room.
Comments
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Joseph Sugarman October 22nd
Sorry to disappoint you.
Joe
chris October 23rd
No problemo, Sir. You’re still one of my biggest idols . . .and the shear amount I’ve learned from your books more than makes up for it.
Andrew Skelly October 23rd
Chris your description of Montelago made me laugh. It did have a weird vibe about it. As for the speakers, I thought they were fantastic. (I love the art of the pitch) Maybe that’s just because it was my first JVAL I dug it so much. Also I found Joe’s presentation very warm and inspiring. But you are certainly right about all the wonderful and very approachable crowd at JVAL. What a great time and it was a pleasure meeting you and everyone else there.
chris October 23rd
Hey Andrew,
Maybe I’ve just been to too many of these kinds of events. I remember the first JVAL I went to, and thinking how much warmer and more genuine it felt to me than stuff like the Big Seminar.
Joe November 1st
Hahahaha, that’s hilarious man! I’ve never seen an after seminar report quite like it! Such images will remain in my head forever! At least you got some good networking out of it though!
Holden November 7th
Cool, Chris! Joe Sugarman reads (and comments on) this blog! Nice endorsement!
Jose January 13th
Sounds like a JV Alert event all right. Ken likes picking the hotels which are barely in the city suburbs. I went to JV Alert Philly one year and the cab ride from the airport to the hotel took 45 minutes each way.
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