So, what do you do again?

I was having a drink with a friend (and fellow copywriter) last night when she asked me a question. She said “Chris, do you consider yourself more of a salesman or more of a writer or something right between?”

My answer?
“Err. Ahh. Both?”

I’ve been writing since I was a small, small child and selling (even when I didn’t want to call it selling) almost as long. Now, I’ve met copywriters and even marketers who think sales is a dirty word. My advice to you, dear reader? If you ever run into a copywriter who doesn’t consider himself a salesman, run, don’t walk, the other way.

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