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	<title>Comments on: HWW #40 A Stupidly Simple Trick That Practically *Forces* People To Believe (Almost) Every Word That You Say</title>
	<atom:link href="http://www.moneyfingersinc.com/hww-40-a-stupidly-simple-trick-that-practically-forces-people-to-believe-almost-every-word-that-you-say/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.moneyfingersinc.com/hww-40-a-stupidly-simple-trick-that-practically-forces-people-to-believe-almost-every-word-that-you-say/</link>
	<description>Magic Words That Make You Rich</description>
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		<title>By: Bob Leonard</title>
		<link>http://www.moneyfingersinc.com/hww-40-a-stupidly-simple-trick-that-practically-forces-people-to-believe-almost-every-word-that-you-say/comment-page-1/#comment-1421</link>
		<dc:creator>Bob Leonard</dc:creator>
		<pubDate>Mon, 26 May 2008 19:35:40 +0000</pubDate>
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		<description>Chris,

I use the same technique all the time, but I frame it a little differently, especially when I need to convince a client of the merit. Most business people have finally come around to believing in the practice of telling a story as a good way to capture attention while persuading a prospect to purchase a product or service. So, I explain story-telling. Reminding them that there&#039;s no story without a conflict or an obstacle to overcome. The flaw, or to use your term &quot;damaging admission&quot; becomes the obstacle. Of course, the story then goes on to tell how the obstacle was overcome, or how it may seem like a negative, but is in fact a positive.

Sorry to hear about your iPhone.

Bob</description>
		<content:encoded><![CDATA[<p>Chris,</p>
<p>I use the same technique all the time, but I frame it a little differently, especially when I need to convince a client of the merit. Most business people have finally come around to believing in the practice of telling a story as a good way to capture attention while persuading a prospect to purchase a product or service. So, I explain story-telling. Reminding them that there&#8217;s no story without a conflict or an obstacle to overcome. The flaw, or to use your term &#8220;damaging admission&#8221; becomes the obstacle. Of course, the story then goes on to tell how the obstacle was overcome, or how it may seem like a negative, but is in fact a positive.</p>
<p>Sorry to hear about your iPhone.</p>
<p>Bob</p>
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