The Honest Brand

Thanks to web dev badass Daniel Talsky for pointing out This article for me.

I haven’t dug through the decisive flow folks blog in the past, but I think they hit a core concept of modern branding right and swift on the head. That being that honesty and inclusiveness are a lot more powerful today–and especially online–than hype and dazzle. Building a small business today is about establishing a good mix of old fashioned feet on the street marketing and new fashioned relalationship building.

Anyway, check out the article.

Posted from: The Victrola Coffee Shop
While listening to: That song that says “She fell in love with the drummer” over and over again.

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